Building a foundation that identifies and tackles systemic regional healthcare challenges supported by Roche, Microsoft and Siemens Healthineers.

Roche, pharmaceutical market leader, initiated a global healthcare movement targeting systemic problems in the sector. Their goal was to unite public and private organizations and harness the power of regional innovation ecosystems to address these challenges. To turn this ambitious vision into reality, Roche collaborated with Board of Innovation, beginning with a clean slate.

Building impactful solutions with regional consortia and startup ecosystems
We established Movement Health foundation, a self-sufficient organization uniting various stakeholders towards shared healthcare goals. In Latin America, this initiative formed a consortium including Roche, Microsoft, Siemens Healthineers, local healthcare providers, insurers, and startups. The focus of our case study is Colombia, where despite a theoretically well-designed system, practical challenges persisted.
We identified key issues and prioritized enhancing patient convenience and encouraging hospital collaboration. We incorporated mature healthtech startups into this endeavor, leading to two innovative solutions: Cliniclic and Salud 360º, each addressing crucial aspects of patient care and data interoperability.
Pilots in four hospitals impacting 2.200 patients
Despite a few initial hiccups due to the radical approach of systemic innovation, both pilots have proven to be a valuable resource and learning experience for all involved parties.
Resulting metrics show evidence about the use of automated channels (81% of appointments confirmation) and patient engagement (61% of patients frequently using the web platform) with Cliniclic; as well as efficiency uplift (25% of potential savings due to duplicated or unnecessary exams identified) with Salud 360º.
+45
startups applied to the program
2
active solutions launched in Colombia, in partnership with hospitals, insurance companies and think tanks
2.200
patients involved in pilot programs

