Tools

Experiment card

Clarify your experiments to validate your assumptions.

What is this for?

The experiment card is a tool designed to plan your experiment and move from assumption to validated learning.

A key element of experimentation is translating an assumption into different hypotheses, defining success criteria, and designing a bias-free experiment. The experiment card provides a useful framework to do this.

Step-by-step guide

Step 1

Review the experiments you identified with the experiment picker tool (10 min).

Step 2

Individually complete an experiment card(15 min).

Step 3

Pass around filled-in experiment cards and write down feedback on sticky notes (10 min).

Step 4

Have a group discussion about the planned experiments to ensure that all experiments have a clear hypothesis, success criteria, etc. (15 min).

Step 5

Wrap-up by reviewing the next steps, roles and responsibilities. Don’t forget to book a meeting to analyze the results of your experiments (10 min).

Tip: If you need more information on different types of experiments and how to run them, please refer to the validation guide. 

Get the tool

Other relevant tools and guides

New playbook

Hard-Wired: the neuroscience of AI-first transformation